Senior Marketing Data Scientist

In this role you will

• Analyse marketing performance across Outfit7 games. Connect campaign and advertising partner data with player statistics, revenue information, and lifetime value. Investigate changes in acquisition performance and differences in reported results.
• Help improve user acquisition. Identify opportunities, recommend campaign changes with the acquisition team, and check whether those changes improved results.
• Design and evaluate marketing tests. Define hypotheses and measures, choose suitable experiments, and assess whether marketing activity brings additional valuable players. Explain inconclusive results and propose the next useful test.
• Improve marketing measurement. Check whether analyses and models are reliable enough to guide spending decisions. Validate better approaches and make useful methods repeatable.
• Teach and mentor. Review colleagues’ analyses and test designs, give practical feedback, and share useful developments in data science and marketing measurement.

What we’re looking for

• Strong SQL and Python or R to investigate data, analyse results, and build models.
• Ability to apply statistical reasoning: challenge assumptions, distinguish correlation from causation, and understand the limits of applied methods.
• Ability to design experiments: define hypotheses and measures, choose a suitable test, and interpret the results, including inconclusive ones.
• Ability to check details and data quality before drawing conclusions, and explain what the evidence supports and where uncertainty remains.
• Communicate clearly in written and spoken English, including explaining results and recommendations to marketing and product colleagues.
• Work well with others: welcome questions and constructive disagreement, share knowledge, and follow through on agreed actions.

Your experience

• 5+ years in a data scientist role, in mobile gaming, performance marketing or related fields, using data to help with business decisions.
• Measuring marketing effectiveness with methods such as MMM, incrementality testing, causal inference, and lifetime value modelling.
• Practical marketing experience: you can explain a marketing decision you support, the evidence you used, and the outcome.
• Mobile gaming analytics, connecting player statistics and game outcomes with acquisition performance, is a plus.
• Experience with BigQuery, dbt, and Airflow is a plus.

What we offer

• Employment relationship with a legal entity within Outfit7 Group for an indefinite period of time, with a six-month probationary period.
• Diverse work with exciting daily challenges, working as part of a team in a fun, relaxed environment.
• Participation in attractive projects.
• Development opportunities through training, seminars, and conferences.
• Choice of sport, fitness, educational, and entertainment activities outside of work.
• Healthy meals in the office.
• Flexible working hours.
• 24 days of paid vacation.
• Participation in a discretionary bonus plan.
• Christmas bonus (subject to internal policies).
• We are open to exploring remote work possibilities, subject to the specifics of the candidate's location and preferences.

Compensation

Initial salary for the position will be shared prior to the first interview.