Account Manager (French Speaking)

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Account Manager (French Speaking)

Location: Northwich, ManchesterLanguages: English, French

The French-Speaking Account Manager will be responsible for creating sustainable revenue and gross profit growth in France by winning net-new customers, reactivating dormant accounts and expansion of low performing accounts.

The role will build a qualified pipeline, open relationships and position ASM Technologies as a trusted partner.

This is a hands-on, target-driven sales role requiring fluent-level French, strong prospecting discipline and the commercial confidence to develop opportunities from first contact through to close and ongoing account growth. The role will work closely with Sales Support, Vendor Management, Marketing, Operations and the wider sales team to deliver excellent customer experience.

Key responsibilities

• Own a defined territory and portfolio of net-new and dormant accounts across France, with clear revenue, gross profit and customer acquisition targets.
• Build and maintain a structured prospecting plan using account mapping, market research, referrals, events, LinkedIn Sales Navigator and targeted outbound activity.
• Reactivate dormant customers by understanding why activity stopped, rebuilding relationships and identifying relevant opportunities to re-engage.
• Engage procurement, IT, sales and business stakeholders to understand technology needs, buying processes, current suppliers and commercial priorities.
• Create compelling account and opportunity plans that translate customer challenges into relevant ASM solutions, including tail spend, technology sourcing and strategic vendor solutions from a portfolio of disruptive and emerging technologies.
• Deliver high-quality discovery meetings, presentations, proposals and quotations in French, with English used effectively for internal collaboration.
• Develop opportunities from initial qualification through quotation, negotiation and close, maintaining momentum and clear next steps throughout the sales cycle.
• Build trusted relationships with key vendors and use vendor programmes, expertise and campaigns to create demand and improve customer value.
• Maintain accurate and timely CRM records, including contacts, activity, opportunity value, probability, next steps, expected close dates and reasons for wins or losses.
• Provide reliable weekly and monthly pipeline forecasts, flagging risks early and taking action to address gaps against target.
• Work collaboratively with Sales Support, Vendor Management, Marketing, Operations and Finance to ensure quotations, orders and customer requirements are delivered accurately and professionally.
• Represent ASM Technologies with professionalism, commercial judgement and integrity in every customer, vendor and internal interaction.

Performance measures

• Net-new customers won, dormant accounts reactivated and growth on existing business.
• Revenue and gross profit delivered against individual targets.
• Prospecting activity and the number of meaningful customer meetings created.
• Accuracy of CRM data and sales forecasts.
• Customer retention, repeat business and expansion within newly activated accounts.

Skills and experience required

• Fluent French speaker, with excellent written and verbal communication skills in French.
• Professional working proficiency in English for internal communication, reporting and collaboration.
• Proven B2B sales experience in France, ideally within technology, hardware, software, IT services, procurement or the channel.
• Demonstrable success in new-business development, outbound prospecting and converting cold or dormant accounts into active customers.
• Strong discovery, questioning, presentation, negotiation and closing skills.
• Commercially numerate, with a clear understanding of revenue, gross profit, margin and pipeline management.
• Confident engaging stakeholders at operational, procurement and senior decision-making levels.
• Experience using CRM systems to manage activity, opportunities, forecasts and account plans.
• Proficient in LinkedIn Sales Navigator and other digital tools for research, networking and relationship development.
• Self-motivated, resilient and organised, with the ability to manage a territory and maintain consistent activity without close supervision.
• Good understanding of French business culture, procurement practices and commercial expectations.

Personal qualities

• Proactive and accountable, with a strong bias for action.
• Persistent and resilient while remaining credible and customer-focused.
• Curious, commercially minded and able to identify the wider opportunity behind an initial requirement.
• Collaborative and able to work effectively across teams, functions and cultures.
• Adaptable, professional and committed to continuous learning.

Reporting line and location

The role will report to the Sales Manager for France and will focus primarily on customers and prospects in France. Travel within France and occasional travel to ASM offices, customer locations or vendor events may be required.

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Posted: 12 November 2026

Last updated: 13 November 2026

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