Sales Director

Next2IT is a Microsoft Solutions Partner and managed service provider based at Staffordshire Technology Park. We run a 24×7 Network Operations Centre and deliver managed IT, cyber security, Microsoft 365 and Azure services to mid-market organisations across healthcare, manufacturing and professional services. Founded in 2020, we're profitable, founder-led, and hold Cyber Essentials Plus and ISO 27001. We're recruiting a Sales Director to own and scale new business growth as the company moves from its current base towards a larger group ambition, through both organic growth and acquisition. You'll own the new business number end to end: landing managed services, cyber security, cloud project and licensing deals in year one, while putting in place the pipeline discipline, partner relationships and go-to-market structure that support growth well beyond it. This is a hands-on, senior commercial role reporting to the CEO, working alongside the Technical Director and the senior leadership team. It's a cornerstone hire in our growth plan, with a genuine seat at the leadership table and the opportunity to shape strategy, investment and ways of working as the group develops. Responsibilities: Own and deliver the annual new business sales target, with full accountability for pipeline, forecast accuracy and close rate; Build and execute the go-to-market plan for managed services, cyber security, Microsoft 365 and Azure, targeting mid-market organisations in healthcare, manufacturing and professional services; Generate and qualify opportunities through direct prospecting, networking, referrals, channel partners and tender and framework responses; Lead complex, consultative sales cycles from first meeting through discovery, proposal, commercial negotiation and contract signature; Work closely with the CEO and Technical Director to shape propositions, pricing and commercial models that are competitive and profitable; Own the Dynamics 365 Sales CRM: pipeline hygiene, activity reporting and a weekly forecast the leadership team can rely on; Develop the Microsoft partner relationship and distributor channel to drive co-sell, incentives and referral opportunities; Represent Next2IT at industry events, partner forums and client executive meetings as a credible senior voice on IT and cyber strategy; Lead bid and tender responses, coordinating technical, service and commercial contributors to produce winning submissions; Hand over won business cleanly to the delivery and managed service teams, and stay close to strategic accounts to drive expansion; As the business scales, recruit, coach and lead a sales and business development team, and support commercial due diligence on acquisition targets