Dealer Principal

Dealer Principal – Shropshire

Join a well-established, excellent Shropshire brand - Incorporated in 1918, we have over 108 years of retailing vehicles in Shropshire, enjoying a long and well-earned reputation for quality vehicles and excellent customer service.

An Employee Ownership Trust company with almost 300 colleagues, and with a great record of staff retention, and proven career advancement opportunities.

We operate 3 franchise dealerships across Shropshire representing Kia, Ford, Ford Transit, Škoda and Geely brands.

An exciting opportunity for an experienced Dealer Principal to lead a multi-franchise operation in Shropshire, working closely with the Board of Directors to drive performance, growth and future development.

We are looking for an ambitious automotive leader with proven experience within franchise dealerships, strong knowledge of both Sales and Aftersales, and the ability to lead multiple disciplines across the business, including:

• New & Used Vehicle Sales
• Service & Aftersales
• Parts
• Accident Repair
• Express Centre

You will be commercially focused, customer-led and an experienced people leader, with a proven track record of delivering results, developing and motivating teams and maintaining strong manufacturer relationships.

This is a key leadership position offering genuine future progression, increased responsibility and the opportunity to play an important role in shaping the continued growth of the wider business.

If you're an experienced automotive leader ready for your next challenge in Shropshire, we'd like to hear from you.

Company benefits include:

• Company Car
• 30 days holiday including bank holidays
• Birthday holiday
• Company pension
• Group Life Assurance
• Health & Wellbeing Programme
• Family vehicle and service discounts
• Employee Referral Bonus
• The opportunity to work for a company now owned by an Employee Ownership Trust, ensuring a collaborative and rewarding workplace

Working pattern: Monday to Friday, on-site.

Apply now: Please submit your CV along with a covering letter outlining your experience and suitability for the role to hr@furrows.co.uk

Closing date: 09/11/2026

Furrows Limited is a diverse and inclusive employer, and welcomes applications from people of all backgrounds.

Location Shropshire

Salary

Apply for the Role Today.

High Quality Used Vehicles Reserve online or in-store

Servicing & MOT Book your next service today

Electric Vehicles Experts Thinking of going electric?

Careers at Furrows View current vacancies

Company Information

© Furrows Group Ltd
Reg. Office: The Shrewsbury Garage, Benbow Business Park,
Harlescott Lane, Shrewsbury, Shropshire. SY1 3EQ
Reg. Company Number: 00149772
VAT Reg. No. 823 8521 30

Financial Disclosure

Furrows Limited are a credit broker and not a lender. We are Authorised and Regulated by the Financial Conduct Authority. FRN 688547. We can introduce you to a selected panel of lenders, which include manufacturer lenders linked directly to the franchises that we represent. We act as an Agent for the Lenders and we would introduce you firstly to the manufacturer lender linked directly to the particular franchise who are usually able to offer the best available package to suit your needs. If they are unable to make you an offer of finance, we then seek to introduce you to the next best offer of finance from another lender on our panel. When you enter into a finance agreement with them, they will pay us a commission which can be either a percentage of the amount borrowed or a fixed documentation fee. Should you be accepted for credit, this commission amount will be detailed on your paperwork, before executing the contract, allowing you to understand the commission arrangement with the Lender. Our aim is to secure the best deal for you with your eligibility. All finance applications are subject to status. Furrows Limited are appointed representatives of Assurity Solutions Limited. This company is authorised and regulated by the Financial Conduct Authority, with FCA authorisation number 517510. Permitted activities include advising on and arranging general insurance contracts. Full FCA Statement can be found here

Affiliations

Furrows are proud to members of the following organisations:

Stay up to date - Visit our social channels.

• Terms & Conditions
• FCA Statement
• Privacy Policy
• Careers
• Site Map
• Data Preferences
• Anti-slavery Statement
• Complaints Policy
• Gender Pay Gap Report
• Ford Fair Collection Notice

Close