AI-Native Founding GTM Lead

About the Role

As the first commercial hire at an early-stage regulatory compliance software company, you will own go-to-market strategy and build the sales function from the ground up. Your work will shape how the platform reaches manufacturers and retailers across Europe.

What You'll Do

• Develop go-to-market and pricing strategy while building the sales organization.

• Generate demand through events, content marketing, and webinars.

• Manage the full sales cycle, from introductory calls and lead qualification through deal closure.

• Partner with product and engineering teams to coordinate customer handoffs and share market insights that inform the roadmap.

What We're Looking For

• Three or more years of relevant experience, including software or SaaS sales.

• Experience owning the full B2B sales cycle and building or scaling a sales team, ideally from an early-stage or growing organization.

• Experience generating top-of-funnel demand through events, content, or webinars.

• Comfort using AI tools daily to improve your workflow.

• Working knowledge of Excel, PowerPoint, sales decks, and white papers.

• Fluency in German and English.

• B2B SaaS experience is relevant; LegalTech or RegTech experience is a plus. Marketing or creative skills, such as video production, are also beneficial.

Compensation & Benefits

Base salary: €95,000 to €105,000 annually. Visa sponsorship is not available.

Location

Hybrid, based in Munich, Germany, with four days per week on-site.