Marketing Manager

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Marketing Manager

Job Opportunity

BSL-IT is looking for a creative and proactive Marketing Manager to lead and develop the company's marketing activity.

Marketing Manager

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About the Role

BSL-IT is looking for a creative and proactive Marketing Manager to lead and develop the company’s marketing activity. The role will focus on strengthening the BSL-IT brand, increasing engagement and supporting the sales and business development teams through effective marketing campaigns and communications.

Responsibilities:

• Develop and deliver the BSL-IT marketing strategy.
• Manage all social media platforms, particularly LinkedIn, including content planning, campaigns, posts, graphics, photography and video.
• Maintain and update the BSL-IT website, ensuring content is current, engaging and aligned with the company brand.
• Create and manage email marketing campaigns to customers and prospects.
• Develop marketing content including brochures, presentations, case studies, social media graphics and promotional materials.
• Maintain consistent BSL-IT branding across all platforms, communications and company documents.
• Work closely with the sales team and senior management to support business development, lead generation and customer engagement.
• Create promotional and sales materials to support the sales process.
• Collaborate with technology partners, vendors and suppliers on joint marketing campaigns.
• Research, plan and coordinate marketing activity around events, exhibitions and other business opportunities.
• Take and coordinate photography and video content for use across digital and marketing channels.
• Monitor website, social media, email and campaign performance using tools such as Google Analytics.
• Identify new marketing opportunities and stay up to date with industry and digital marketing trends.
• Manage multiple marketing projects and campaigns, ensuring they are delivered on time and within budget.

Experience & Skills:

• Proven experience in a marketing role.
• Strong knowledge of digital marketing, social media, email marketing and content creation.
• Experience planning and delivering successful marketing campaigns.
• Excellent written and verbal communication skills.
• Proficient in design tools such as Canva and/or Adobe Creative Suite, including InDesign and Photoshop.
• Experience using email marketing platforms such as Mailchimp.
• Experience managing and updating websites and content management systems.
• Good understanding of Google Analytics, SEO and digital marketing performance.
• Strong creative skills with excellent attention to detail.
• Good project management and organisational skills, with the ability to manage multiple priorities.
• Commercial awareness and an understanding of how marketing supports sales and business growth.
• Ability to work independently, take initiative and manage projects from concept through to delivery.

What's on Offer:

• Ongoing training and career development opportunities.
• Access to the latest tech and tools to support your success.
• Supportive team environment with a strong focus on collaboration and growth.
• Opportunity to work with leading IT brands and vendors.
• Private Health Care
• Company events, including abroad holidays

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